fL Media Buying Services

Your Media Buying Specialists for Effective, ROI-Driven Results

Building Your FL Business With Media Buying & Ad Placement

Camclarity can build your business through the Connecticut media buying services: television advertising, radio & audio advertising, streaming services, and print advertising. As is customary with all of our digital marketing, video production and web design services, we always identify the proper targets and trends for your business. Through research and strategic planning, we’ll figure out which platform and type of media buying best serves your industry and offerings. What sets us apart from other digital agencies is our attention to detail and customer service. We want your business to succeed, so we offer you the tools to take you to the next level.

The FL Media Buying Process

RESEARCH

Understanding your business will make all the difference for media buying. Unlike Digital, your placement may be stagnant, but your potential for reach is immaculate. We’ll start out your advertising plan by researching your target audience and determining the primary and secondary target demographics that will be the integral part of your media plan. By understanding the consumer behavior of your FL target marketing, we’ll find you a media buying plan that is effective and achieves your objectives.

STRATEGY

Next, we’ll consider the type of Florida media buying that’s perfect for your business. Whether it’s broadcast, print or outdoor, we’ll determine where you’ll get the best bang for your buck. Once we’ve determine the target market, and we’ve completed our research, we’ll set objectives. Not only will your media buying plan revolve around your objectives, but we’ll take a look at the competitiveness of your industry as well. Our plan will cover what outlets we want to utilize, your budget, how we will allocate your budget and what we can achieve.

LAUNCH

When all of the strategic planning is said and done, we’ll move onto the launch stage where we can take your FL commercial, print advertising or outdoor media and place them. After launching, we’ll monitor your placement and make sure that your commercial airs, as well as the correct distribution of your print or outdoor ads, meet your expectations.

REGULAR REPORTING

Post-Launch, you’ll want to know how effective your new media buying plan is working. We’ll discuss all of the best aspects of your plan, while offering recommendations on how to boost your FL campaign, add another ad placement or switch fields entirely to get you the most for your marketing dollars.

What Is Included in Your FL Media Buying Services?

PRINT MEDIA BUYING

Through print media buying services, we can effectively reach your target audience. Print Media can compliment web-based strategies such as digital marketing, offering you an outlet in a variety of different areas:

We also offer printed sales tools for either display or branding:

It doesn’t matter if you have a local or national campaign, we’ll help you make an everlasting impression on your target demographic while maximizing your budget for a better ROI.

BROADCAST MEDIA BUYING

To reach an audience that is both online and offline, we can offer your business a radio spot or television commercial. Through our video production services, we can assist you with brainstorming concepts, writing storyboards, direction and even creating scripts for radio or podcasts. Broadcast marketing includes:

With both television and radio media buying, we’ll ensure the right target demographic to offer your business the best value, product and results.

OUTDOOR MEDIA BUYING

Even though Outdoor Marketing such as billboards or bench signage is seen as some of the oldest forms of marketing, they can still be effective for your goals. Outdoor media (also called out-of-home) gives you the opportunity to deliver a message to a large audience. Out-of-home ads can be seen as:

Outdoor advertisements still have the ability to surprise your target demographics and audiences. Digital Advertisements may come and go, and can be quickly shut off with such the state of short attention spans. But, outdoor ads can’t be turned off and depending on the route traveled, they can be seen daily, targeting your consumer right where they work, live or visit frequently.